Invisible Dogs

Our Planet
Your Press Pass
Website Awards
Contact Us

Invisible Dogs Campaign Help Spotlight Shelter Dogs

Girl at Park with invisible dog (
Click To Enlarge Images

Salt Lake City, Utah ( October 08, 2011 -  It’s not something you see (or don’t see) every day—pet lovers strolling down streets, chilling in chairs or parading in parks with invisible dogs at the ends of their leashes.

For some, this nifty new trend might seem to harness all the qualities of the perfect pet—transparent hair, undetectable doo doo and silent barks. But for those seeking the bona fide benefits of a real dog, these clear canines are on a mission to deliver a serious message.

Invisible Dogs (

The nostalgic, 70’s-style Invisible Dogs (leashes that appear to have an invisible dog at its end) are beginning to appear in public places from coast to coast, calling attention to the hundreds of thousands of very real, but unseen dogs hoping to be adopted in U.S. animal shelters.

In every community, there are far too many dogs waiting in shelters, out of the sight of most people who don’t even know they exist. These frequently forgotten dogs want nothing more than to be seen and given a second chance at life in a loving home.

“Invisible Dogs is a movement to help people start seeing the incredible number of homeless dogs in our nation,” said Claudia Perrone, marketing specialist for Best Friends Animal Society. “Our goal is to capture the public's attention with the iconic invisible dog leash--each leash representing a homeless dog--in hopes of putting the odds in favor of that dog getting adopted."

Story Continues Below

Shelter dogs often are overlooked when potential pet parents begin searching for a new furry friend.

Many people prefer not to think about the plight of shelter pets, so they inadvertently add to the problem by choosing to buy from a pet store or some other source, rather than saving the life of a shelter dog living on borrowed time.

Invisible Dog and Chihuahua (

Others simply don’t know how many amazing, adoptable dogs of every age, breed, mix, color and size are available through their local animal welfare organizations. In many shelters, as many as one-third of the canine residents are purebreds. Nationally, nearly 200,000 dogs are currently available for adoption from shelters and rescue groups on

Adopting a dog from a shelter saves lives. Those who choose to buy a pet from breeders or pet stores take homes away from shelter animals, while creating a demand in their community for more pets to be bred or trucked in from out-of-state puppy mills, large commercial breeding operations where puppies and their parents live in terrible conditions.

Best Friends Animal Society has created the Invisible Dogs campaign to help spotlight shelter dogs. Along with shelters, rescue groups and compassionate individuals, Best Friends works to get shelter dogs into forever homes.

Best Friends Animal Society:

Add to Mixx!

Best Friends Animal Society is a nonprofit organization building no-kill programs and partnerships that will bring about a day when there are No More Homeless Pets®. The society's leading initiatives in animal care and community programs are coordinated from its Kanab, Utah, headquarters, the country's largest no-kill sanctuary. This work is made possible by the personal and financial support of a grassroots network of supporters and community partners across the nation.

Copyright 2008, 2009, 2010, 2011, 2012 Cable Muse Network, LLC. All rights reserved.